3 minute read  •  15/01/2026

Gold Bullion: A Prize Worth Wagging About

Gold Blog Header

Imagine this: you’ve just received a phone call from the RSPCA Lottery team telling you, “Congratulations! You’ve won gold bullion!”


Actual, investment-grade gold. That’ll wake you up faster than a puppy with zoomies. 


Gold bullion isn’t your everyday prize. It’s shiny, exciting, and yes -very real.  

Why Everyone’s Talking About Gold Right Now  

Gold is having a bit of a moment - and for good reason. 
With gold prices reaching record highs, more people are turning to gold as a reliable, long-term store of value. 


In 2025, gold prices surged by more than 60%, finishing the year near record highs. In late December, gold prices hit a level not seen in decades. As 2026 gets underway, prices remain elevated, trading around US $4,400+ per ounce* - vastly higher than just a few years ago.  


Analysts are even forecasting that gold could climb above US $4,800 — or even approach US $5,000 per ounce later in 2026 thanks to ongoing global uncertainty and strong investor demand.  


When things feel uncertain, gold tends to stay steady - like that loyal dog who never leaves your side. 

Why Gold Is a Purr-fect RSPCA Lottery Prize 

A Gold bullion prize offers something a little different to cash: long-term value and flexibility. Unlike cash, gold doesn’t lose its sparkle - it tends to hold its value (and often grow) over time.  

Gold isn’t a digital number on a screen - it’s actual metal you can own, see, and hold.  


Better still, gold bullion is an approved prize offering under all Australian State and Territory lottery regulations.

You’ve Won Gold Bullion… What Happens Next?

 Once you’ve finished celebrating (and maybe doing a victory lap around the house), here’s how it works:

Learn What You’ve Actually Won

When you win gold bullion, you’re not getting costume jewellery or chocolate coins. We’re talking real, investment-grade gold, consisting of 24-carat gold that are securely stored in a professional, high-security vault.  

After your win, our trusted supplier Ainslie Bullion will contact you to guide you through your prize and next steps.

Will you keep it or cash it?

Gold bullion is a prize that puts you in control with plenty of great options. 

Option 1: Cash it  
Feel like celebrating straight away? You could cash it in for an instant financial boost.  

Option 2: Keep it 
Thinking long term? Hold onto your gold as part of your personal wealth and let time do its thing. Many people buy gold as a way to protect and grow their wealth for future milestones, like:

  • A child’s wedding
  • A first home deposit
  • Retirement support

Gold becomes more than metal — it’s a tool for future security. 

Option 3: Cash some, keep some 
Can’t decide? You’re not alone. Some of our previous winners have enjoyed the best of both worlds by cashing in a portion of their gold and keeping the rest for later. A little now, a little for the future — win-win. 

When you enter an RSPCA Lottery, you’re not just in the running to win amazing prizes like gold bullion - you’re helping animals in need every step of the way. 


A prize that shines for you. A future that’s brighter for animals. 🐾 

Get your paws on tickets today


* Please note: Gold prices are subject to market fluctuations. For the latest pricing information, please check current market rates.